The MIXX Conference and Expo, the Official Interactive Event of Advertising Week 2007, is the preeminent event for marketing and agency professionals and the publishers and technology firms who help drive their efforts. MIXX brings together the industry's most prominent and influential speakers talking about the most pressing and innovative topics in interactive today. Further, the powerhouse list of marketers, agencies, publishers and industry professionals in attendance offers huge networking opportunities. MIXX delivers an unparalleled conference experience and is the ONE event that must be on your schedule to attend.
Conference attendees will enjoy keynotes, panels, breakout sessions, proprietary IAB research presentations, industry forecasts and an exhibit hall filled with an all-start line-up of vendors showcasing the latest advertising and marketing solutions. Additionally, our small breakouts sessions, focused on specific issues facing marketers, agencies and publishers, enable personal and structured networking.
The Conference is held at the Crowne Plaza Hotel in New York. The two-day event culminates with a spectacular multi-media creative showcase celebrating the winners of the MIXX Awards, the only awards that celebrates the best mix of creativity and effectiveness in interactive advertising. The MIXX Awards judges all facets of a marketing campaign - including creative development and execution, ROI, media placement and integration. The coveted MIXX Awards are judged by an independent panel of highly acclaimed brand marketers who have direct control and influence over some of the largest advertising budgets in the industry.
(For more info visit the MIXX Awards)
MIXX Advisory Board 2007
An all-star MIXX of marketers, agencies and publishers program this blockbuster conference.
David Adelman – Director, Interactive Marketing, Johnson & Johnson
Brad Brinegar – Chairman & CEO, Mckinney-Silver
David Cohen – SVP, Interactive Media Director, Universal McCann
Lawrence DiCapua – Senior Marketing Manger, CRM, Pepsi Cola Company
Mike Donohue – EVP, AAAA
Alan Feldenkris – CEO, Brand New World
Jeffrey Glueck – CMO, Travelocity.com
Lisa Granatstein – Managing Editor, Mediaweek
Jack Haber – VP, e-Business, Colgate Palmolive
Mike Hard – Vice President, Microsoft Digital Advertising Solutions, US Sales, Microsoft
Andrew Markowitz – Director, Digital Marketing, Kraft Foods
Jack Myers – Editor and Publisher, Jack Myers Report
Peter Naylor – SVP, Digital Media Sales, NBC Universal Digital Media
Mari Kim Novak – Industry Relations Director, Microsoft
Warren Schlitcing – VP New Business Strategy, Comcast
David Verklin – President, Carat Americas
James Warner – President, AvenueA Razorfish
Mickey Wilson – Chief Marketing Officer, CNET Networks
Dawn Winchester – VP, Client Services, R/GA
